Complex Networks + Verizon: Campaign Work
Internal & Social Media campaigns for Go90 and Green Label
Internal & Social Media campaigns for Go90 and Green Label
Approach & Thought Process:
At Go90, we crafted 'Social Engagement' templates reminiscent of millennial nostalgia, featuring tumblr-style quotes and indie-cinema moments. This effort garnered over 1 million followers across sports, music, and flagship Instagram accounts.
In a small, close-knit team at Green Label, collaborating with friends like A$AP Ferg and Jhene Aiko, we created 'Word Of Mouth,' a successful series utilizing motion graphics and photography. The series resonated well within the GL community and culminated in the production of a short film with A$AP Ferg, titled 'Forever Ferg.'
︎My Role: Concept & execution of campaigns & templatization
︎Marcus Allen: Associate designer